What was once a niche movement contained to the ‘wellness community’ is now a full scale food revolution. People around the world are increasingly conscious and curious about the ingredients they’re eating, and are hungrier than ever for healthier alternatives.
Traditional supermarkets and health food stores alike have entire teams dedicated to exploring and researching new weird and wonderful foods that have the potential to be the next açaí berries and coconut water.
Lucky for us, the trend-spotters from Whole Foods Market have shared their predictions for 2019, revealing the most anticipated and innovative foods about to hit a grocery aisle near you…
Pacific Rim Flavours
Australia is bound to benefit from this food trend, with a huge influx of Pacific Rim flavours (think Asia, Oceania and the western coasts of North and South America). Ingredients like longganisa (a Filipino pork sausage), dried shrimp, cuttlefish and shrimp paste are already on many restaurant menus, spanning from breakfast to dinner, while vibrant tropical fruits such as guava, dragon fruit and passionfruit are making their way into your smoothie bowls and cocktails. Jackfruit is gaining traction amongst the growing vegan population as a popular meat alternative to meals like barbecue pulled pork, while an extract of monk fruit, an ultra-sweet-tasting fruit also known as luo han guo, is pegged to be the next big natural sweetener.
The fermentation trend shows no signs of slowing down, with a heap of innovation in this gut-friendly area that’s expanding the probiotic options available to us. Forget the supplement or refrigerated aisles, you’ll soon be able to find new shelf-stable strains of probiotics such as Bacillus coagulans GBI-30 and Bacillus coagulans MTCC 5856 in your long-shelf-life, cleaning, and even beauty aisles. Think pantry staples like granola, oatmeal, nut butters and nutrition bars, as well as probiotic infused cleaning tonics and skincare.
Fats are back. With the ever rising popularity of keto, paleo, grain-free and even “pegan” (paleo + vegan) diets, plus a general shifting in consumer mindset, fats are starring ingredients in creative, convenient foods. Get excited for a new category of high protein and low-carb snacking options, like keto-friendly nut bars made with MCT oil powder, coconut butter-filled chocolates, popcorn made with grass-fed ghee, snacks called “fat bombs” and a new wave of ready-to-drink high fat coffee options.
Hemp err thing
Hemp hearts, seeds and oils are nothing new to food and body care lovers — they’re in everything from waffle mix to dried pastas. But a new interest in the potential benefits stemming from other parts of hemp plants has many brands looking to explore the booming cannabis biz. Read about the slew of cannabis-infused beauty products here. Hemp seeds are being heralded as the new chia seeds, as ‘complete proteins’ and are packed full of essential fatty acids. To clarify, these bi-products have no psychoactive effects.
Faux Meat Snacks
As more and more people forgo meat in favour of a vegan and plant-based lifestyle, there are more options than ever available to us. From mushroom-based jerky, “pork” rinds and “bacon” snacks to vegetable crisps and vegetables made to BBQ (refer back to number 1 – Pacific Rim Flavours).
The number of brands making the switch to environmentally-friendly packaging continues to grow at a quickening pace. Expect to see an emphasis on reusing, with more produce departments going “BYOVB” (bring your own vegetable bag) and traditionally single-use packages going multi-use, like multi-use (and compostable!) food wraps made from beeswax, as well as waxed canvas or silicone alternatives to the usual plastic storage bags that can be used for sandwiches and snacks.
Trailblazing Frozen Treats
As summer gets into full swing, you’ll be pleased to hear about this refreshing trend. The new pints on the block are adding a fresh take on a timeless treat with innovative bases like avocado, hummus, tahini and coconut water. Look down specialty frozen aisles and you might find plant-based frozen desserts like CocoWhip Soft Serve and ice creams with savoury swirls of artisanal cheese (and don’t think you’ll stop seeing those low calorie, high protein players in the frozen aisle anytime soon). Globally-inspired frozen desserts are also taking off, with icy indulgences like airy Taiwanese snow ice and Mexican nieves de garrafa, and stretchy, chewy, Turkish ice creams that get their unique texture from mastic and other unique sources.
Marine Munchies, Beyond Seaweed
Seaweed snacks rose to popularity a few years back and are now enjoyed by health-conscious adults and toddlers alike. Beyond nori chips, there are plenty of sea-derived options coming to a shelf near you. Seaweed butter and kelp noodles are exploring new depths of ocean flavours with superfood properties, as well as puffed snacks made from water lily seeds, plant-based tuna alternatives with algae ingredients, crispy snackable salmon skins with omega-3s and kelp jerkies are just a few testing the waters.
Snack Time, Upgraded
Snacking across the board is due for a fancy makeover, as the traditional 3-meals-a-day routine is replaced with many mini meals. Snacking has become an occasion of its very own — think charcuterie or cheese boards for one. This is encouraging a wider breadth of deluxe snacking options with better ingredients, all neatly packed in a single-serving. Bites like prosciutto and aged mozzarella, and artisanal versions of classic snacks like cheese or peanut butter cracker sandwiches are about to make your 3pm a whole lot more exciting.
10. Purchases that Empower
Just like last year’s Transparency 2.0 trend, consumer purchasing power continues to motivate changes in the food, beverage and body care industries, as shoppers expect more from the brands and businesses they choose to support. In 2019, thoughtful consideration behind purchases moves beyond (but doesn’t exclude!) environmental stewardship and animal welfare, and becomes more people-focused. Contributing toward social movements via purchasing goods and services with missions you believe in can make for big changes that extend far beyond the world of retail.
If you found this interesting, read how to build a salad that’s under 350 calories and actually filling, and the keto-friendly wine Halle Berry drinks.
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